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EARTH-CONSCIOUS CREATIVITY is a campaign that is part of our corporate strategy where we take action to preserve what is really important: our planet and its future. Protecting our natural resources is a promise we take seriously. Nature is the source of our creativity. Therefore, protecting the environment has been and will remain one of our strongest commitments. Whether contributing to decarbonisation or foster biodiversity at our new headquarters, we aim to strengthening public trust in our business. We will remain committed to transparency and continuous improvement.
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We are a family-owned company in the third generation. Founded in 1926 by Hermann Luzi, our company started with the prime objective of producing unique and innovative fragrances for industries as personal care and detergents. After years of success the company was taken over in 1952 by Eduard Altenburger. Since then, the Altenburger family runs the company to fullest success.

Highly creative, we master the craftsmanship of perfumery to create modern, top-quality fragrances for a demanding clientele serving many categories as fine fragrance, cosmetics, household and industrial products. We offer creative solutions and effective products, along exclusive turnkey manufacture and customer support, taking prime care of our long-standing partnerships.

Corporate responsibility is at our core and the newly inaugurated headquarters perfectly reflect this approach of paramount importance to us.
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Founding by namesake
Hermann Luzi

Hermann Luzi founds a business for commercial trade in perfume compounds, essential oils and colours that is to become the cornerstone for the company’s long-standing success story.


Altenburger family acquires
all shares

Eduard Altenburger takes over the entire share capital of LUZI AG. Already during the Second World War, the perfumer from Zurich supports the fragrance business by replacing the suspended deliveries from German suppliers with his own fragrance blends. This was the start of a success story. In 1969, the company moves to a new headquarters and production facility in Dietlikon, near Zurich Airport.


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Opening of LUZI Malaysia

LUZI opens a subsidiary in Malaysia with a state-of-the-art production facility, development labs and a sales unit. LUZI Malaysia is located in the sustainable industrial area i-Park Kulai, Johor, which is an hour away from Singapore.


New headquarter in Switzerland

LUZI moves into a new building on an 11’000 square meter site in Dietlikon, Zurich. This is LUZI's commitment to Switzerland as a location, where it is setting new standards with innovative building technology and state-of-the-art production facilities.
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Expansion & internationalisation
with Jürg Koller as Global CEO

Jürg Koller takes over as Global CEO and expands into new markets such as the Middle and Far East, as well as Latin America. The company opens sales offices in the Dominican Republic, Germany, as well as in Belarus, Azerbaijan and, most recently, Dubai. To promote creativity, LUZI opens a creative laboratory in Paris.


Passing the baton to the third generation

LUZI is handed over to the third generation of the Altenburger family. Co-owner Roland Altenburger (right) is appointed CEO Switzerland alongside Global CEO Jürg Koller (left).
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Roland Altenburger becomes CEO
Marc Vogel becomes COO

After many instructive years and outstanding leadership as CEO of LUZI Switzerland, Roland Altenburger (right on the picture) is stepping into the role of Global CEO. He will be supported on the Executive Board by Marc Vogel (left on the picture), who is taking on the role of COO after more than 20 years at LUZI.


Our vision is a world full of beauty and sensual fragrances that positively touch the senses. Creativity, as our highest asset, contributes to our vision every day - according to our commitment: Creativity touching your senses.

We master the craftsmanship of perfumery to create high-quality fragrances. In doing so, we aim to inspire communities around the globe to emphasise their individual beauty. Trust in people and long-term partnerships are the source of our success. Since we live significantly from the wonderful gifts of nature, a sustainable behaviour is essential for us.



Creativity is our greatest asset to master the craftsmanship of perfumery. Our creative department is dedicated to conceiving ideas with ambition, design them with passion and realize them with devotion to detail. We are people who love what we do and want to transform the fragrance industry by always delivering state of the art creations with exceptional performance.


The source of our success is our trust in long-term partnerships. With the reliability and quality of Swiss culture in synergies with disrupting creativity, we aim to always confound expectations, despite the complexity and urgency of the order. The satisfaction of our clients is what makes us act for today but always thinking of tomorrow.



We are a family company rooted in tradition. We focus to deliver Swiss quality work from the idea to the final fragrance along the entire supply chain. By only using the best raw materials and by consistently blending in nature, precision, innovation and knowledge. Our Swiss quality is reflected in all what we do so that our partners and consumers can rely on us absolutely.


LUZI management and all employees are aware of the environmental performance of its products and activities. We continuously challenge our business processes through the entire value chain and maintain sustainable growth. We are committed to make perfumery of tomorrow more responsible, for LUZI, its clients and partners.



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